Monday, January 14, 2008

Time to Change


Went to Digi's headquarters on Jan 9 to listen to how Digi transformed itself into an innovative company. Morten Lundal, CEO of Digi explained how he changed a typical corporate culture (dominated by old ranks and organization practiced by most organizations)into a new innovative company which embraces creativity, efficiancy and innovation. The staffs are working in a paperless environment with no permanent seats. They have a one and only unique staff welfare scheme irregardless of the rank of the staff. The 'Happy' product was also introduced to the crowd organized by MACRI. Now I understand why Digi won the best workplace practice and culture for Malaysia's CSR from PM in 2007.

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